Theodora "Teddy" McCormick is a shareholder in Baker Donelson's Princeton, New Jersey office. Teddy's clients include companies from every facet of the health care and wellness industries, including dietary supplement companies, pharmaceutical and life sciences companies, hospitals, health care systems, and physician practice groups. She advocates for them in disputes with the government, insurers, their competitors, partners, suppliers, and customers. Teddy's clients appreciate her strategic advice on issues affecting every aspect of their businesses.
For dietary supplement and other businesses in the wellness industry, she helps grow their businesses while minimizing risk, whether regulatory, competitive, or from consumers. She has successfully handled almost every type of litigation with which these companies could be faced. She has defended numerous consumer class actions, Federal Trade Commission (FTC) and Food and Drug Administration (FDA) enforcement proceedings and claims under Proposition 65 in California. She has prosecuted several unfair competition, tortious interference, and Lanham Act claims against competitors and breach of contract disputes with business partners, vendors, and suppliers. She has also negotiated several consent decrees with the FTC.
Clients seek Teddy's assistance navigating the legal and business challenges associated with today's competitive and constantly changing landscape, including advertising compliance (including social media and customer or influencer testimonials), reviewing website terms and conditions, creating subscription models, and establishing return and recall policies and procedures. Teddy is a frequent writer and speaker on the challenges and opportunities facing businesses in the supplement and wellness industries.
Clients appreciate that Teddy always keeps their goals and objectives front and center as she handles their matters. She works hard to find common ground with her adversaries and strives to diffuse difficult and emotional situations, a strategy that has helped her resolve countless thorny disputes while saving her clients substantial amounts of money and time. Before going to law school, she worked for an energy-efficient lighting company, which provided her with first-hand experience with the regulatory and competitive challenges faced by her clients.